Tag Archives: Franchisees

Want to Find New Franchisees? Here Are 4 Ways to Fix Your Online Marketing.

Many franchisors are good at consumer marketing. But they typically struggle to reach a different, equally important audience — potential franchisees. Sasin Paraksa | Shutterstock I’ve spent 15 years in franchise development marketing, and I see this problem repeatedly. Digital marketing strategies are often underbudgeted, or spearheaded by internal point people with limited experience. As… Read More »