Adapt Your Digital Marketing Strategy to Post-Pandemic Consumer Behaviors Not long ago, from Monday to Friday, many consumers went to offices where they completed “work life” activities. Then they went home, where they immersed themselves in “personal life” activities. On weekends, they did chores and went shopping. Advertisers could count on this behavior as the…
Kristopher B. Jones is a serial entrepreneur and investor. Kris is the Founder of 2020 SEO Agency of the Year Finalist LSEO.com. Digital marketing can be a tough nut to crack, even for big enterprise businesses. The internet is a constantly changing landscape of apps and algorithms, a wild west of infinite opportunities, but also of…
This post was sponsored by Bright Data. The opinions expressed in this article are the sponsor’s own. SEO is a never-ending battle that has everyone vying for the top spot, both literally and figuratively. The competition between marketing teams across the world has changed the way consumers seek out and buy products and services. SEO…
By William Henry, content marketing manager at Feathr One of the most established marketing principles is the rule of seven, which states that prospects must interact with a brand at least seven times before performing a desired action. But the rule takes on new meaning in the digital era, where online information overload forces brands…
There are possibly hundreds of digital marketing strategies for businesses to use, and most of them have significant potential to be profitable. Search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, email marketing, and other forms of online engagement are you able to boost the visibility of your brand, help you reach new people,…
If you want your marketing strategy to be successful, you need to change things over time. Upgrades can help you make the most of new platforms, tools, and customer habits. These tips from members of the online small business community can help you take your current marketing plan to the next level. Step Up Your…
Reading Time: 3 minutes Do you have an online business that is struggling when it comes to marketing and gaining brand awareness? Do you want to know how you can instantly improve your digital marketing strategy? As a business in this day and age, digital marketing is a must and something you can’t not have….
James Mull is the owner & founder at htmull, an international digital marketing and web design agency with clients across all industries. getty A website is your 24/7 salesperson when your brick and mortar store draws the shutters. It’s there to give your customers information around the clock and allow them to purchase products conveniently…
[author: Noreen Fishman] Are you troubled by your low return on investments (ROI) despite all your digital marketing efforts? Then, it might be time to reassess your strategies and discover the digital marketing mistakes that are affecting your firm. We’ve worked with law firms for decades and have consistently seen the same issues cause problems…
Moderator: Jeanette Mulvey, Editor-in-Chief at CO—, U.S. Chamber of Commerce, Barbara Thau, Senior Features Editor, CO– by the U.S. Chamber of Commerce Featured Guests: Gabby Bedford, Founder, Packs Light, Kevin Hubbard, Co-founder, Rhoback Activewear, Evan Horowitz, Co-founder and CEO, Movers+Shakers, Griffin Thall, CEO and Co-Founder, Pura Vida Bracelets Digital marketing is an essential tool for any small…
Mark Snell, owner, and founder of Polestar Plumbing, Heating & Air Conditioning is a third-generation plumber and HVAC technician. getty Many companies in the HVAC industry know that digital marketing is an effective way to grow their presence on the internet. Some company owners and marketing teams already know how to produce helpful digital content,…
The European market is right up for grabs. It is the largest economy in the world, the sum of a variety of national economies. Amsterdam-based digital marketing agency Whello explains what this means, and how you can run a successful company in a European country like the Netherlands. Gaining access to the European market creates…
